A Youth fashion brand based out of Toronto, Canada, the client wanted to identify themselves with the youth and their idea of clothing. They identified themselves with the youth and their style of clothing and required a video that would resonate the same.
Fashion trends are one of the most dynamic trends that can be observed. With evolving fashion trends, the traditional ways of creating animated videos do not really match with the dynamism. This new gen video appealed to the new generation, using their lingo and styles, thus establishing a direct relationship with the customer
September 10, 2015
Lifestyle app company